The Options tab controls when your WhatsApp campaign is active and sending messages to leads. This ensures you only contact prospects during appropriate business hours and respects different time zones.

Campaign Timezone

Set the timezone for your campaign operations.

How it works:

  • All operating hours are based on this timezone
  • Choose the timezone where your business operates
  • Leads will receive messages according to this schedule, regardless of their location

Example:

Business in New York → Select "America/New_York (EST/EDT)"
Business in London → Select "Europe/London (GMT/BST)"
Business in Sydney → Select "Australia/Sydney (AEST/AEDT)"

The timezone affects when messages are sent, not the content. Choose your business timezone, not your leads’ timezones.

Operating Hours

Configure which days and times your campaign sends messages.

Day Selection

Enable/Disable Days:

  • Toggle each day on/off using the checkbox
  • Disabled days = no messages sent
  • Enabled days = messages sent during specified hours

Typical Schedules:

  • Business Days Only: Monday-Friday enabled, weekends disabled
  • Full Week: All days enabled with different weekend hours
  • Custom: Any combination based on your business needs

Time Ranges

Set Hours for Each Day:

  • Start Time: When to begin sending messages
  • End Time: When to stop sending messages
  • Times are in 24-hour format (9:00 = 9 AM, 17:00 = 5 PM)

Example Schedules:

Standard Business Hours:

Monday-Friday: 9:00 AM to 5:00 PM
Saturday-Sunday: Disabled

Extended Hours:

Monday-Friday: 8:00 AM to 7:00 PM
Saturday: 10:00 AM to 4:00 PM
Sunday: Disabled

International Business:

Monday-Friday: 6:00 AM to 10:00 PM
Saturday-Sunday: 9:00 AM to 6:00 PM

How Operating Hours Work

Message Timing

  • During Hours: Messages sent immediately when leads respond
  • Outside Hours: Messages queued until next operating period
  • Conversations: Ongoing chats pause when hours end, resume when they begin

Lead Experience

  • Leads receive natural response times during your business hours
  • No messages sent late at night or on disabled days
  • Conversations feel professional and respectful

Queue Management

  • Messages queued outside hours are sent when operations resume
  • Order preserved for fair lead handling
  • No messages lost due to timing restrictions

Best Practices

Timezone Selection

  • Match Your Location: Use your business’s primary timezone
  • Be Consistent: Don’t change timezone frequently once set
  • Consider Coverage: If serving multiple zones, choose your main office time

Operating Hours

  • Respect Boundaries: Don’t send messages too early or late
  • Match Expectations: Align with when leads expect business contact
  • Test Different Hours: Monitor response rates at different times
  • Cultural Awareness: Consider local business customs in your market

Schedule Planning

  • Start Conservative: Begin with standard business hours
  • Expand Gradually: Add hours based on response patterns
  • Monitor Performance: Track when leads are most responsive
  • Adjust Seasonally: Different hours may work better at different times of year

Common Schedule Examples

Professional Services

Monday-Friday: 9:00 AM - 6:00 PM
Saturday: 10:00 AM - 2:00 PM
Sunday: Disabled
Timezone: Your business location

E-commerce/Retail

Monday-Friday: 8:00 AM - 8:00 PM
Saturday-Sunday: 10:00 AM - 6:00 PM
Timezone: Primary market timezone

Global/SaaS Business

Monday-Friday: 6:00 AM - 10:00 PM
Saturday-Sunday: 8:00 AM - 8:00 PM
Timezone: Company headquarters

Local Services

Monday-Friday: 8:00 AM - 6:00 PM
Saturday: 9:00 AM - 3:00 PM
Sunday: Disabled
Timezone: Local timezone

Important Notes

Campaign Behavior

  • Active Campaign Required: Hours only apply when your campaign is running
  • Immediate Effect: Changes apply to new messages immediately
  • Existing Conversations: Ongoing chats follow the new schedule

Technical Details

  • Hours are inclusive (9:00 AM start means messages can send at 9:00 AM)
  • End times are exclusive (5:00 PM end means last message at 4:59 PM)
  • System processes queued messages within minutes of hours beginning

Changing timezone affects all scheduled messages. Be careful when adjusting timezone for active campaigns.

Saving Changes

Remember to Save your settings before leaving the Options tab:

  • Unsaved changes are highlighted with visual indicators
  • You’ll be prompted to save when navigating away
  • Settings take effect immediately after saving

Start with standard business hours and monitor your conversation analytics to find the optimal schedule for your leads.