The Options tab controls when your WhatsApp campaign is active and sending messages to leads. This ensures you only contact prospects during appropriate business hours and respects different time zones.

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Campaign Timezone

Set the timezone for your campaign operations. How it works:
  • All operating hours are based on this timezone
  • Choose the timezone where your business operates
  • Leads will receive messages according to this schedule, regardless of their location
Example: 
Business in New York → Select "America/New_York (EST/EDT)"
Business in London → Select "Europe/London (GMT/BST)"
Business in Sydney → Select "Australia/Sydney (AEST/AEDT)"
The timezone affects when messages are sent, not the content. Choose your business timezone, not your leads’ timezones.

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Operating Hours

Configure which days and times your campaign sends messages.

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Day Selection

Enable/Disable Days:
  • Toggle each day on/off using the checkbox
  • Disabled days = no messages sent
  • Enabled days = messages sent during specified hours
Typical Schedules:
  • Business Days Only: Monday-Friday enabled, weekends disabled
  • Full Week: All days enabled with different weekend hours
  • Custom: Any combination based on your business needs

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Time Ranges

Set Hours for Each Day:
  • Start Time: When to begin sending messages
  • End Time: When to stop sending messages
  • Times are in 24-hour format (9:00 = 9 AM, 17:00 = 5 PM)
Example Schedules: Standard Business Hours: 
Monday-Friday: 9:00 AM to 5:00 PM
Saturday-Sunday: Disabled
Extended Hours: 
Monday-Friday: 8:00 AM to 7:00 PM
Saturday: 10:00 AM to 4:00 PM
Sunday: Disabled
International Business: 
Monday-Friday: 6:00 AM to 10:00 PM
Saturday-Sunday: 9:00 AM to 6:00 PM

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How Operating Hours Work

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Message Timing

  • During Hours: Messages sent immediately when leads respond
  • Outside Hours: Messages queued until next operating period
  • Conversations: Ongoing chats pause when hours end, resume when they begin

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Lead Experience

  • Leads receive natural response times during your business hours
  • No messages sent late at night or on disabled days
  • Conversations feel professional and respectful

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Queue Management

  • Messages queued outside hours are sent when operations resume
  • Order preserved for fair lead handling
  • No messages lost due to timing restrictions

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Best Practices

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Timezone Selection

  • Match Your Location: Use your business’s primary timezone
  • Be Consistent: Don’t change timezone frequently once set
  • Consider Coverage: If serving multiple zones, choose your main office time

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Operating Hours

  • Respect Boundaries: Don’t send messages too early or late
  • Match Expectations: Align with when leads expect business contact
  • Test Different Hours: Monitor response rates at different times
  • Cultural Awareness: Consider local business customs in your market

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Schedule Planning

  • Start Conservative: Begin with standard business hours
  • Expand Gradually: Add hours based on response patterns
  • Monitor Performance: Track when leads are most responsive
  • Adjust Seasonally: Different hours may work better at different times of year

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Common Schedule Examples

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Professional Services

Monday-Friday: 9:00 AM - 6:00 PM
Saturday: 10:00 AM - 2:00 PM
Sunday: Disabled
Timezone: Your business location

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E-commerce/Retail

Monday-Friday: 8:00 AM - 8:00 PM
Saturday-Sunday: 10:00 AM - 6:00 PM
Timezone: Primary market timezone

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Global/SaaS Business

Monday-Friday: 6:00 AM - 10:00 PM
Saturday-Sunday: 8:00 AM - 8:00 PM
Timezone: Company headquarters

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Local Services

Monday-Friday: 8:00 AM - 6:00 PM
Saturday: 9:00 AM - 3:00 PM
Sunday: Disabled
Timezone: Local timezone

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Important Notes

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Campaign Behavior

  • Active Campaign Required: Hours only apply when your campaign is running
  • Immediate Effect: Changes apply to new messages immediately
  • Existing Conversations: Ongoing chats follow the new schedule

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Technical Details

  • Hours are inclusive (9:00 AM start means messages can send at 9:00 AM)
  • End times are exclusive (5:00 PM end means last message at 4:59 PM)
  • System processes queued messages within minutes of hours beginning
Changing timezone affects all scheduled messages. Be careful when adjusting timezone for active campaigns.

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Saving Changes

Remember to Save your settings before leaving the Options tab:
  • Unsaved changes are highlighted with visual indicators
  • You’ll be prompted to save when navigating away
  • Settings take effect immediately after saving
Start with standard business hours and monitor your conversation analytics to find the optimal schedule for your leads.